{"id":46044,"date":"2026-03-19T17:37:17","date_gmt":"2026-03-19T21:37:17","guid":{"rendered":"https:\/\/insagrado.sagrado.edu\/?p=46044"},"modified":"2026-03-23T15:28:34","modified_gmt":"2026-03-23T19:28:34","slug":"ferre-rangel-school-of-communication-hosts-keynote-on-the-ethical-use-of-artificial-intelligence-in-journalism","status":"publish","type":"post","link":"https:\/\/insagrado.sagrado.edu\/en\/ferre-rangel-school-of-communication-hosts-keynote-on-the-ethical-use-of-artificial-intelligence-in-journalism\/","title":{"rendered":"Ferr\u00e9 Rangel School of Communication hosts keynote on the Ethical Use of Artificial Intelligence in Journalism"},"content":{"rendered":"\n
\"\"<\/a><\/figure>\n\n\n\n
<\/div>\n\n\n\n

By Institutional Communications<\/em><\/strong><\/p>\n\n\n\n

The Ferr\u00e9 Rangel School of Communication kicked off Communication Month with the keynote lecture \u201cEthical AI for Journalism Innovation,\u201d delivered by Daniel Rom\u00e1n Pacheco, a journalism professor at Syracuse University. The event opened the month of March with the goal of encouraging future communicators to reflect, inquire, and learn about the ethical use of technological tools that impact their professional field.<\/p>\n\n\n\n

The conference provided an overview of how artificial intelligence (AI) is currently being integrated into newsroom workflows in the United States. The processes range from training employees on appropriate situations for using these tools to tasks such as headline generation and search engine optimization (SEO).<\/p>\n\n\n\n

However, Rom\u00e1n Pacheco emphasized that he does not see AI as a technology that will replace journalists, but rather as a tool that can streamline time-consuming tasks and make room for \u201creal journalism.\u201d<\/p>\n\n\n\n

\u201cAI lacks the soul of the work,\u201d the journalist stated.<\/p>\n\n\n\n

As key examples of responsible AI use in journalism, the professor highlighted its integration into workflows, the use of the technology to summarize lengthy information, and the transcription of meetings and interviews. At the same time, he noted that its use should be avoided when cultivating sources or working on complex investigations and stories that require a deep understanding of the communities affected.<\/p>\n\n\n\n

\n
\"\"<\/a><\/figure>\n\n\n\n
\"\"<\/a>
Photos by Chantal Arce<\/strong>
Student of Audiovisual Production and Film<\/figcaption><\/figure>\n\n\n\n
\"\"<\/a><\/figure>\n<\/figure>\n\n\n\n
<\/div>\n\n\n\n

The speaker also presented case studies on the various ways newsrooms have integrated AI into their operations, including The Texas Tribune, The Associated Press, The Seattle Times, and Cleveland.com. Some of the uses they have adopted include transcribing podcasts to adapt them into other formats, creating weekly news quizzes, chatbots, and artificial voice narration.<\/p>\n\n\n\n

Despite the resistance some audiences may feel toward these tools, the speaker underscored the importance of learning about available technologies in order to remain competitive in the field. \u201cNever assume that a degree guarantees a job in the field. If you want to thrive in journalism, you need to use AI in a smart way so you are not easily replaceable. You don\u2019t need to be an expert\u2014you just need to show that you are capable of using the tools that news organizations present to you,\u201d he explained.<\/p>\n\n\n\n

For her part, Dr. Mar\u00eda Vera Hern\u00e1ndez, dean of the Ferr\u00e9 Rangel School of Communication, highlighted the institution\u2019s commitment to cultivating journalistic skills, now alongside instruction on the technological tools shaping the profession. \u201cThis year, Universidad del Sagrado Coraz\u00f3n set out to establish guidelines for the appropriate use of artificial intelligence by program. All programs now have guidelines that determine which technologies can be used and the scenarios in which their use is appropriate,\u201d she explained.<\/p>\n\n\n\n

In line with Sagrado\u2019s institutional commitment to training future professionals, the conference concluded by reaffirming that there is a place for artificial intelligence in journalism education\u2014one that must be grounded in ethics to promote transparency in its use, uphold quality standards, and support the continuous development of core professional skills.<\/p>\n","protected":false},"excerpt":{"rendered":"

By Institutional Communications The Ferr\u00e9 Rangel School of Communication kicked off Communication Month with the keynote lecture \u201cEthical AI for Journalism Innovation,\u201d delivered by Daniel Rom\u00e1n Pacheco, a journalism professor at Syracuse University. The event […]<\/p>\n","protected":false},"author":33,"featured_media":45908,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"iawp_total_views":1,"footnotes":""},"categories":[3672,3696,3695],"tags":[5315,4380,5319,5318,5308,3731,3735,5179,5303],"class_list":["post-46044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communications","category-english-en","category-featured","tag-ai","tag-communications","tag-ethical-ai","tag-ethics","tag-journalism","tag-sagrado-en","tag-universidad-en","tag-universidad-de-sagrado-corazon-2","tag-usc"],"_links":{"self":[{"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/posts\/46044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/comments?post=46044"}],"version-history":[{"count":2,"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/posts\/46044\/revisions"}],"predecessor-version":[{"id":46046,"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/posts\/46044\/revisions\/46046"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/media\/45908"}],"wp:attachment":[{"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/media?parent=46044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/categories?post=46044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/insagrado.sagrado.edu\/en\/wp-json\/wp\/v2\/tags?post=46044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}